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You shouldn’t keep a good tattoo hidden – unless that is if you’re a company worried about scaring your customers. Air New Zealand is one such company. It has refused to hire a job applicant because she had a visible traditional Maori tattoo; Maoris of course being the first people of what became New Zealand. The applicant, Claire Nathan thought the company ‘would be quite proud to have someone with a ta moko working and representing New Zealand’. Instead the company stated that  ‘We want all of our customers to feel comfortable and happy when travelling on our services and this has been a key driver of our grooming standard which, like many other international airlines, prevents customer facing staff from having visible tattoos.’

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