The WIP team is delighted to welcome a new regular contributor, Doris Ruth Eikhof, Lecturer in Work and Organisation Studies at Stirling Management School, University of Stirling.

Doris has published leading research on creative workers and industries and work-life balance.

In her first post here, Doris discusses the rise of “mumpreneurship” — mothers running parenting-focused businesses from out of their homes — and asks is this is actually a form of female empowerment or a step forward for gender equality in the labor market.